About Sunglasses By Tower
Tower is a direct to consumer brand based in Southern California. We eat, drink, and sleep the beach lifestyle and have a vision for the future of beach lifestyle products. We focus on the beach lifestyle niche and champion work/life balance with the 5-hour workday that we invented. We were funded by billionaire Mark Cuban on ABC's Shark Tank, and today we're one of the most successful investments in the history of the show.
Tower to the People
People buy Tower products directly from us from anywhere in the world - through our website, by calling us, or locally by visiting our brand experience store a few blocks from the beach in Pacific Beach, San Diego. Being a direct to consumer brand allows us the freedom to do two things very well:
1) You spend less, while we spend more -
We create amazing products at prices traditional companies can't match. We don't look at how cheap we can make something, or how everyone else makes something, we look at how awesome we can make something. We care less about what it costs to produce because we only have to mark it up once, whereas traditional retail products are marked up 4-5 times their manufacturing cost to account for their brand margin, wholesaler margin, retailer margin, and sales people commissions. As a result, we can afford to produce a superior product and sell it at nearly half the cost.
2) You talk, while we listen -
If you have a question, you email, call, or walk in and talk directly to us... the people behind the brand, who designed the product, who do the product testing, who know almost everything there is to know about the product. By talking and directly interacting with our customers every day, we have our fingers on the pulse of beach lifestyle consumers. If you have a suggestion, we're all ears. This helps us make our existing products even better, and develop amazing new products with head spinning speed to market. And, of course, if one of our customers ever has a problem, we fix it directly.
Your welcome. Welcome to the future of beach lifestyle products ;)
Management Team Principals
Safe and secure transactions
You can shop with confidence at sunglassesbytower.com as this website
is protected with SSL (secure socket layer) encryption, the highest
standard in Internet security. In fact, many security experts believe
that online purchases using SSL encryption are far safer than using
your credit card in person at a restaurant or department store.
Easy returns (Read our full Return Policy)
• 30-day money back guarantee on returns
• Exchange anything you’re not 100% satisfied with
• No hassles. No worries.
Call us: Toll Free: (866) 622-4477, Standard: (858) 362-4082
Visit our Brand Experience Store: 1253 Garnet Avenue, San Diego, CA 92109
Summer (June 1 - Sept 30)
Retail Store Hours
Saturday & Sunday 11am - 4pm
Off-Season (Oct 1 - May 31)
Monday - Saturday 8:30am-5:30pm
Retail Store Hours
Monday - Friday 10am-5:30pm
Saturday & Sunday 10am-5:30pm
Learn more about how we champion work/life balance with our 5-hour workdays.